Elon Musk, the billionaire behind Tesla and SpaceX, recently sparked debate in the UK after posting an image of the St George’s flag (the flag of England) on his X profile, which is followed by more than 224 million people worldwide.
Musk’s post appeared to show support for the growing campaign known as “Operation Raise the Colours”, where communities across England have been flying the English and British flags on lampposts, street corners, and public spaces to promote national pride. The movement has gained momentum in recent weeks but has also faced pushback from some councils, including Birmingham and Tower Hamlets, which removed flags citing “health and safety” concerns.
Musk, who has paternal roots in Liverpool, went further than just sharing the flag. He reposted commentary from various accounts highlighting issues in the UK, including former Reform UK MP Rupert Lowe’s remarks on the failures of local authorities during child exploitation scandals. Musk added his own comment:
“85 cities in Britain where local authorities were complicit in the rape of children …”
This drew significant attention, particularly because Musk has had a turbulent relationship with both the White House and UK political leaders in the past. His remarks were seen by some as aligning with the voices of political figures such as Nigel Farage and Kemi Badenoch, both of whom have defended the right to display the St George’s flag.
- Kemi Badenoch, Conservative leader, called it “shameful” that councils were removing flags, arguing that national pride should be welcomed rather than treated as “an act of rebellion.”
- Nigel Farage backed the campaign, insisting Reform UK would always defend the right to fly the Union Jack and Cross of St George.
- Downing Street clarified that Prime Minister Keir Starmer “absolutely supports” people displaying English flags, noting that he has always expressed pride in being British.
The controversy highlights the cultural debate around national symbols in England. For some, the St George’s flag represents unity, heritage, and optimism. For others, its display can feel politicized, particularly when linked with divisive commentary online.
Whether Musk’s post was a simple nod to his English ancestry or part of a larger attempt to influence political conversations in the UK, it has once again shown how his online presence can ignite debates far beyond technology and business.
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